What sets the Limited Edition apart from the retail editions to come?

    • There will only be 200 ever produced. Each book will be hand-numbered.
    • 8 x 10 format (The retail edition is 6 x 9)
    • Full-page photos (Photos are smaller in the retail edition)
    • Each comes with a Limited Edition print signed by Paul Trevillion
    • The Cost for each book is £180. US Prices will be based on currency exchange rates the day of purchase.

This will become a collector’s item right away.


A little bit about the book My Eyes Have Seen the Glory

In My Eyes Have Seen the Glory, forty legends of White Hart Lane from the double era to the modern day re-live, in their own words, what it was like to play for, play against, watch and manage the mighty Spurs.

This unique book assembles the largest-ever group of Legends to be interviewed about Tottenham Hotspur Football Club in one place including: Darren Anderton, Ossie Ardiles, Ray Clemence, Alfie Conn, Jermain Defoe, Alan Gilzean, Micky Hazard, Glenn Hoddle, Martin Jol, Cliff Jones, Ledley King, Gary Mabbutt, Alan Mullery, Harry Redknapp, and Steve Perryman. Their passion and deep admiration for the club shines through.

Featuring wonderful illustrations by the legendary sports artist and illustrator Paul Trevillion and incredible photos by Colorsport.

We get to the heart of the club’s landmark successes in the double year, the subsequent attempts to emulate those achievements (including the incredible arrival of Ossie and Ricky) and the cup successes of the ‘80s through to Tottenham’s recent re-emergence at the higher end of the table once more, playing in one of the greatest club stadiums in the world.

My Eyes Have Seen the Glory is a must-read for all Spurs fans who are fascinated by Tottenham Hotspur’s rich history, and want to relive at first hand the glory, dedication, commitment, trials and tribulations shown inside the dressing room – and on the hallowed pitch of White Hart Lane.

*The publisher has agreed to donate £1 from each sale of My Eyes Have Seen the Glory to the Tottenham Tribute Trust (registered charity number 1094092).


If you are not familiar with the American Film, The Big Lebowski, that is Walter over there on the right. And Walter is very concerned with the rules.

And we have a few related to the release of the LIMITED EDITION of what Paul Trevillion calls, “The Greatest Tottenham book of all time.” Here they are: 

    • One Limited Edition Per Person. No exceptions.
    • Books will be sold on a first-come, first-serve basis. No, you cannot reserve one ahead of time even if you give us extra money or buy us great whiskey. We do accept both of those things, but just not as a bribe for a spot on the Limited Edition list.
    • Four numbered books: 1, 61, 100, 200 will be reserved from this sale. Everyone wishing to purchase one of these four numbers will be entered into a drawing, and winners will receive the right to purchase the number they registered for. More details to come.
    • No other numbers can be reserved. The number you receive will be based on when you ordered. Again, no bribes will help you in this case. 
    • The sale will open up on April 2nd, 2021 at 3 p.m. BST, 10 a.m. EST (US), and 8 a.m. MST (where we, the publisher, are located. No one else knows what Mountain Standard Time is).
    • When the Limited Editions are gone, they are gone. No more will be printed, ever.
    • Books will ship on or around April 23rd, 2021.

 That’s Pretty much it.



(Above) Walter, Cares a Lot about the Rules, especially when it comes to bowling.

(Below) Paul Trevillion, Sports Artist, 87 years old, has more energy than I do and lives life pretty much free of rules.

Right Now, the Button Below Does Nothing. On Glory Day, it will take you to the live page where you can order your Limited Edition copy of My Eyes Have See the Glory (until they are gone).

Countdown to Glory Day








Print on Demand Goes Mainstream

Print on Demand Goes Mainstream

Last week in the Bookseller in the UK, there was a sponsored post placed there by HP Book as a Service printing solutions. Other print to order vendors are emerging in a variety of markets with a variety of offerings. Ingram is no longer the only game in town for on-demand publishing on a global scale, and publishers large and small are taking notice. 

For those who have self-published or for true micro-presses, Print on Demand, or as we like to put it, print to order has long been a solution, with two major players in the game: Amazon, and Ingram. 

Each has different rules, drawbacks, and issues. But the fact that Draft2Digital (although really they are working with Ingram) and others like HP are looking at printing books on demand for both publishers and authors is both a bonus and an indicator. The bonus is that we are beginning to see broader choices, and that competition can only be good for both pricing and quality. 

But more importantly, it’s an indicator. The post even offers a free eBook download from HP called “Think Globally, Print Locally.” It’s an interesting read, because it states things we already talk about at Mooney and Lambert. 

Print to Oder is Environmentally Responsible

This is for more than one reason. First, we don’t waste energy and resources printing books we do not need. Print runs by large publishers have a huge impact on the environment. They also result in books being returned by bookstores and others, when they are most often pulped, or destroyed. This takes fuel and energy as well. 

The second is that we can use Print on Demand vendors around the world to fulfill orders closer to the customer’s actual location. We don’t waste resources (and money) sending books around the world from a single location. 

Finally, we can ensure print quality around the world, regardless of where the customer orders the book from by using a consistent network. 

Developing Local Connections is Challenging

It is possible to publish globally by establishing relationships with local publishers in a variety of locations. However, this is a challenge for small and micro-presses, as such relationships can take time to develop. The challenge of a global pandemic meant shutdowns for a number of those partners, and even in some of them disappearing altogether. 

For a global solution to work, a print on demand network is absolutely essential, and places like Ingram (and now HP and others) are developing such networks. This aligns with HP’s new model, “everything as a service” which offers cloud printing and even new, more agile printing press solutions for both large and small presses.

 This Model is for Everyone

 Look, lower costs equal greater profits for authors, agents, and everyone involved in the process. It’s better for our planet. And it means books that will sell in smaller projected numbers are still viable for publishers to take on, because production costs are reduced. 

The old way of publishing is simply irrelevant to the modern way of distributing and printing books. Indie bookstores, small presses, and authors all come out ahead in the long run. 

We don’t want to claim to be the first. But Mooney and Lambert has taken a unique position in the market, working with Agent Fox Media in the UK to form a new kind of publishing partnership, a post-Brexit, transatlantic agreement with historic implications.

And it’s Working

Authors who normally would have held out for deals with High Street and New York publishing houses are seeing the benefits of a more agile approach, one enabled by print to order publishing. 

They’re books get to market faster, can potentially sell more copies, and the authors get a better contract to start with. This is the publishing model of tomorrow, and we’re pioneering it today. 

We’re open to talking to agents and authors, and we’ll be opening for submissions coming in June. Watch this space for more exciting news!


Over 30 million records sold. The most photographed British star of the ’80s – alongside Princess Diana and Margaret Thatcher. Not since the Beatles has a British personality been so well known internationally, across a complete cross-section of ages, genders, races, and religions. Now, for the very first time, Samantha Fox has decided to tell the whole, and sometimes painful, story of the bullied North London girl who managed to captivate an entire world.

“My first memory is of an explosion and the smell of burnt flesh.” With those words, following a prologue in which readers are introduced to her backstage in 2015, Samantha Fox begins her story. Thoughts of Myra – the love of her life who has been battling an aggressive form of cancer for almost two years – whirl through her mind, then shortly she takes to the stage once more, to sing “Touch Me ” the song which made her world famous almost 30 years earlier.

Samantha Fox’s autobiography is a captivating tale about a fighter who has gone through hell more than once, but who has always come out stronger; someone who has remained in the public’s consciousness for almost four decades now – and who continues to play to sold-out crowds across the world.

Why Indie Bookstores Should Buy Direct from Small Presses

Why Indie Bookstores Should Buy Direct from Small Presses

There is a giant elephant in the room every time you talk books with an Indie bookstore. Amazon. The big gorilla. But there is another one, too. One that has been talked about, but only deep in book circles. There are things happening that neither authors nor bookstores understand, someone is keeping a fair amount of money, and authors and bookstores alike are losing money as a result. 

It’s Ingram. Ingram and Baker and Taylor. So let me explain what I mean, the issues at hand, and what I think a solution might be.

The Price is Right

So this hit my eyeballs first as a self-publisher and then again as I formed a publishing house. Let’s look at some actual data. 

In the background of Ingramspark, publishers get to choose the discount they offer to bookstores and retailers. You can choose anything from 0% to the recommended 55%. I’ve found, and so have other authors, that if you discount your print books around 40% the elephant in the room, Amazon, will still order them. (although there is a second option, one we and a lot of self-publishers use to get books on the ‘zon). This also keeps our books profitable without setting ridiculous prices.

It looks like this: 

Graphical user interface

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However, what a bookstore sees when they go order in their catalog if you have set a 40% discount is actually a 20% discount off retail. There’s 20% missing. That makes it difficult for the bookstore to maintain their profit levels and we, the self-pubbed authors or publishers, are not getting that 20%. Where does it go? Who does get it? And why can’t we have it back?

Even if you set your prices with the 55% discount off of retail for booksellers and others, they see a 40% discount on their dashboards. Oddly, at least reportedly, Amazon and other larger bookstores get something closer to the actual discount you set. It’s only the Indie stores who get this odd charge, or at least so it appears from the data we can find.

The Hidden Middle Man

There’s a hidden middle man: Ingram Book Company. They sit in the middle of US distribution (probably others too) and they take 10-15% before they offer the title to bookstores. At least according to Ingram. 

But one author discounted their book 40% in their Ingram dashboard, went and talked to her local bookseller, who told her the discount they were offered was only 5%. 


Someone is keeping a lot of money—money that belongs in the pockets of authors and small presses and indie bookstores. Worse, it makes these small press books less appealing to those indie bookstores, and so they order the big-name books from big publishers, who likely have a different deal with Ingram than we small fish can negotiate. This information, while technically public, is not shared widely, so many bookstores don’t know it’s happening, at least when we ask them about it. 

So it looks like the little, greedy small press is only discounting their books by a small amount. The bookstore, therefore, and understandably, does not order their books. 

The Potential Solution

As publishers, we love Indie Bookstores. We really do. So we want to sell them books at a reasonable price, ensure those books are returnable (a common need of bookstores), and yet still be profitable. Of course, we want to offer books through the usual channels: Ingram, Baker and Taylor, and of course, Amazon. Not because we love the big yellow giant, but because we have to. 

And we know it is easier for indie bookstores to order books from Ingram. One-stop invoicing for several titles makes sense and makes things simple for them. Until a publisher has a pretty extensive catalog, it makes little sense for them to order direct from the publisher. 

Except that we like to shop small, shop indie so that Amazon does not get all the pie out there. We want to send people to local booksellers over the big guys: and we do whenever possible. 

So how can bookstores shop small, and return the favor? The answer is to order books direct from small presses whenever possible. Let the small press help you save money, beat the Ingram stranglehold so similar to what Amazon has, so we can direct customers your way.

It’s not just Mooney and Lambert. It’s every small press out there. We really do want to help you, but quite frankly we need your help, too. Shop small press and send a message to Ingram and the big players that the playing field needs to be level, and transparency is essential for them to build trust with indie bookstores and publishers. 

It’s time to change the face of publishing and make a difference. That change starts with each of us and the choices we make every day.